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SEO

Technical SEO

The code-level foundation that makes your content rankable. Core Web Vitals, structured data, crawlability, and render strategy -- done right, done once.

What This Is

Technical SEO is the invisible foundation that determines whether Google can find, understand, and rank your content. It is not about keywords or blog posts -- it is about site architecture, render strategy, structured data, and performance. I fix the technical issues that hold your site back and build the foundation that makes everything else work.

My Approach

I audit your site with Lighthouse, Google Search Console, and Screaming Frog to identify every technical issue. Then I fix them in priority order: render-blocking resources first, then structured data, then crawl issues. Everything is measurable -- you get before-and-after scores for every change. I do not write content or do link building. I make the technical foundation bulletproof so your content has the best chance of ranking.

Included

What you get

  • Core Web Vitals optimization (LCP, INP, CLS)
  • Structured data markup (JSON-LD) for your business type
  • XML sitemap generation and submission
  • Robots.txt configuration
  • Canonical URL setup to prevent duplicate content
  • Render strategy audit (SSR vs. SSG vs. ISR)
  • Meta tag templates for all page types
  • Internal linking structure review
  • Redirect map for any URL changes
  • Before-and-after performance report

Not Included

What you don't get

  • Content writing or copywriting
  • Link building outreach
  • Social media management
  • Ranking guarantees -- anyone who promises #1 is lying
  • Ongoing monthly SEO retainer (available separately)

Details

What's involved

Core Web Vitals

LCP under 2.5s, INP under 200ms, CLS under 0.1. These are Google's performance thresholds and they directly affect your rankings. I get you green across the board.

Structured Data

JSON-LD schema markup for LocalBusiness, FAQ, Product, Service, BreadcrumbList, and more. This is how you earn rich snippets in Google search results.

Crawlability Audit

Ensure Google can find and index every page that matters. Fix orphaned pages, broken links, redirect chains, and crawl budget waste.

Render Strategy

SSR, SSG, or ISR -- each page needs the right render strategy for both performance and SEO. I audit your Next.js configuration and optimize per-route.

Security Headers

HTTPS enforcement, security headers, and proper canonical tags. Google penalizes insecure sites and duplicate content -- both are easy to fix.

FAQ

Frequently asked questions

Want an honest SEO assessment?

I'll audit your site and tell you exactly what needs fixing. No upsells.

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